You may not realize it but Google has created a page for every registered business and uses that page in local searches in the Google search engine and on Google Maps. These pages are called Google Places pages.

Claiming and optimizing the page for your business can score you more traffic and customers quickly and easily. That’s why claiming and optimizing your page is the easiest and smartest thing you can do to get started in online marketing.

As of July 2011, 37% of all search engine searches are local. A whopping 75% of all smart phone searches, such as iPhone and Android phones, are for local products and services. Do you see how this could mean for you business?

More than general internet searchers, local searchers in the search engines are ready to BUY!

Besides being your business representative in the world of Google, your Google Places page gives you information on who is clicking through to your website. It can collect and display reviews of your business to differentiate your business from your competitors. It shows your hours of operation and how to contact you. You can include photos and videos and show your products and services in action.

You can take advantage of Adwords Express Ads, created specifically for local businesses, to draw in searchers and turn them into customers for very low prices.

Here’s the best part - It's absolutely Free! Let's get started getting this great marketing opportunity working for your business.

This class includes a checklist that should take approximately 5 minutes to complete.

Skill Level: Beginner

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